There's some really fascinating chatter out there about the presentation layer of the Web 2.0 experience -
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Never Dismiss the List! We all know how critical your marketing list
resources are to the success of your campaign. Not to sound too
cliche, but if the creative and offers are the hook, the list is
the 1-ton fishing line you're casting with.
Free the Content! Registrations have long been the status quo for measuring program performance and building your database online. In fact, they're fairly ubiquitous to most landing pages and microsites.
Free the Content! Registrations have long been the status quo for measuring program performance and building your database online. In fact, they're fairly ubiquitous to most landing pages and microsites.